Smith Asset Group · Wholesaling Education
33.47°N 82.01°W · CSRA, Georgia · Free to learn

The Academy: learn to wholesale the way we actually do it.

Three tracks — Beginner, Intermediate, Advanced — built from the real systems Smith Asset Group LLC runs every day: Richmond County GIS parcel data, DealMachine for sourcing and skip tracing, and Zapier-connected automation once you're ready to scale. Pick your level below.

// beginner.wholesaling_101

Start here: what wholesaling actually is

Track 01 · Beginner

The one-sentence version

Wholesaling real estate means putting a property under contract with a motivated seller at a price that leaves room for a buyer, then either assigning that contract to a cash buyer or double-closing it — you're never on the title as the end owner, and you never need to fund the purchase yourself.

You are not an agent (no license needed to wholesale a contract you hold an equitable interest in) and you are not a flipper (you're not renovating or holding the property). You're the connector who makes the deal exist in the first place.

Glossary · know these before your first call
Assignment Contract

The document that transfers your equitable right to purchase a property to your cash buyer, for an assignment fee.

EMD

Earnest Money Deposit — a small good-faith deposit that shows the seller you're serious about the contract.

Buyer's List

Your roster of vetted cash buyers, sorted by what they buy (area, price, condition) so you know who to call first.

ARV

After Repair Value — what the property will be worth once it's fixed up. The anchor number for every offer.

MAO

Maximum Allowable Offer — the highest you can offer a seller and still leave your buyer enough margin to say yes.

Double Close

Two closings back to back — you actually purchase, then immediately resell — used when a deal needs more privacy on the assignment fee.

How a deal moves · illustrated

1. Find the property

Parcel research (GIS), driving for dollars, and direct outreach surface sellers before a property ever hits the MLS.

→ feeds Intermediate track

2. Put it under contract

A fair cash offer at or under MAO, a seller-friendly close date, and a signed assignable purchase agreement.

→ this is the wholesaling moment

3. Assign it to close

Your buyer's list gets first look. They sign the assignment, pay the fee, and close — you were never on title.

→ feeds Advanced track
// intermediate.sourcing_systems

Sourcing systems: GIS + DealMachine

Track 02 · Intermediate

The real workflow

This is the actual pipeline Smith Asset Group LLC runs to build a target list in Richmond County, merging public parcel data with a sourcing platform:

Sources: Richmond County GIS / qPublic, DealMachine Help Center.

Try it · deal sourcing map
Illustrative demo — sample data only, not a live GIS, DealMachine, or MLS feed. Drag to pan, scroll or pinch to zoom — click any parcel, then advance the pipeline.
Drag · Scroll/Pinch to zoom

← Click any parcel to pull a sample record

01GIS Lookup
02DealMachine List
03Skip Trace
04Outreach
05Under Contract

Select a parcel first, then walk it through the pipeline.

How you talk to sellers once you've got a lead

Lead credibility beats urgency. Once a name and number come out of skip tracing, the opener should sound like a neighbor, not a script: confirm you have the right person, name the property plainly, and frame the call around convenience and speed rather than pressure — most owners worth calling today are equity-rich, not desperate, so "fast and easy" outperforms "act now."

// advanced.automation_and_scale

Automating the stack & scaling out

Track 03 · Advanced

Why Zapier matters here

Your sourcing tools (GIS, DealMachine), your CRM (ReSimpli, Podio, InvestorFuse, REISift — whichever you run), and your communication tools (email, SMS, dialer) almost never talk to each other natively. Zapier is the layer that connects them: a "trigger" in one platform (a new lead, a new buyer, a status change) fires an "action" in another (create a CRM record, send a text, log a note) without you touching either platform by hand.

A typical stack, end to end
SourceGIS + DealMachine
RouteZapier
ManageCRM Pipeline
ContactSMS / Email / Dialer
CloseBuyer Network

Where the different platforms actually fit

Every platform in this space does one job well — the mistake is expecting one tool to do all of them:

Scaling past one market

The systems above don't change when you expand — only the inputs do. The same GIS-plus-sourcing-platform approach works in any county that publishes public parcel and tax records, which is nearly all of them. What actually has to scale is your buyer network and your team: a virtual assistant handling skip-trace list hygiene, a dedicated acquisitions caller, and a dispositions person managing buyer relationships are usually the first three hires, in that order, before adding a second market.